We're bringing the next billion people onchain - it's going to look nothing like you think it will. Also, follow me on Farcaster! @greyseymour :)
I’m an evangelistically passionate growth/BD strategist & revenue executive with a near laser-focus on web3 & web3 accessories.
In a career spanning top 10 Fortune 100 companies, true decacorn startups, & an incredible range of consulting clients, I (with the support & collaboration of some of the greatest/sharpest humans I’ve ever met… and maybe a few non-humans, too!) achieved:
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>$1BN Verifiable Revenue Spawned
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>$100MM VC Raised
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>~1k Brilliant Co-Conspirators Hired & Managed
One time, a famous French crypto-billionaire got mad because I said “I don’t trade on names” - while I still stand by this ethos, a few companies I’ve worked for/with/consulted to:
web3:
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L2s including: Base (The Base Foundation/Coinbase), Offchain Labs (Arbitrum), Scroll, Linea, zkSync, & more
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Over a dozen web3/crypto projects, inclusive of Carol Finance, Stellum, Base God, Quick Intel, Alienbase, Crypto Oracle Collective, Ante, Ethereum Gold Mining Corporation, Detto, Aimbot, & more
Enterprise/DTC/Upsourcing:
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Hewlett-Packard, Hewlett-Packard Enterprise
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Toptal (full-time employee #6!) Upstack, UpWork, Codementor, ArcDev, GunIO, BuilderAI, Grupa, SD2Labs
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Retailers such as: GILT, Zulily, Michael Bastian, Best Buy, TigerDirect, NewEgg & MSPs such as: CDW, Zones, Ingram Micro,
Misc.:
Contact
Work Experience
I lean on the fusion of specialized web3 knowledge, relationships, & tactics with a decade and a half of battle-tested growth growth marketing, BD, & RevOps strategy to deliver exponential outcomes to a carefully considered set of sophisticated web3 teams, companies, & projects.
Specializing in:
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Accelerating the growth of promising networks/chains are my passion - this permits me to serve & elevate many chanizens through a single point of focus. From ecosystem building to alliance to decentralized BD - this is my jam.
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Cultivating my clients/contacts across the broadening universe of EVM L2s like [especially] Base, Arbitrum, Linea, StarkNet, zkSync Era, similar
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DAOs, MIDAOs, Governance Ops, & community building
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Turbocharging Decentralized Finance (DeFi) projects - across the full roadmap!
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Connecting creators/project teams/token teams with institutional resources for stability/growth, and doing the inverse to give larger organizations better visibility/closer relationships with those who build in the ecosystems they support.
Leading Growth for Motil, the silo-smashing all in one platform for entrepreneurs who love to serve more customers but hate to waste time with clunky tools.
Glewee is the next generation thriving ecosystem for brilliant creator/influencer marketing - www.glewee.com for more!
I spent a bit of time working as a fractional/consulting digital marketing SME for Calido, the intelligent product management ecosystem for companies that love to build great product, but hate being slowed down by siloed toolstacks & rigid platforms.
Upstack is the premiere freelancer network marketplace for true top 1% global remote engineering talent. We've helped companies like Intercom, InVision, Juul, the CHIVE, MealPal, and many other industry leaders augment and accelerate their development teams.
Having trouble hiring great technical talent? You're not alone, but we can help.
With rigorous vetting, custom matchmaking, no signup or obligation needed for us to show you profiles, matches sent in 48 hours or less, all capped off with a 2-week, no risk trial on all engagements - Upstack has all your bases covered with our elite #remotewarriors.
Hit me on LinkedIn, or @SeymourGroup on Twitter, via graham@upstack.co, or just hop straight on my cal with www.meetme.so/upstackgraham for a little tech recruiting therapy.
SD2 is peace-of-mind outsourcing, using A.I., ridiculous brain power, and passion to bring ideas to life. Always timely and beyond expectation.
It was my job to help Enterprise innovators harness the power of cutting edge technologies to deliver projects in the engineering space - faster than they've ever experienced, and with top quality woven throughout.
Managed a joint venture with IDG Enterprise, scaled a funnel to include top global consulting firms, financial services companies, and innovative tech Enterprise leaders, recruited and hired our first Sales Development Executives, and built the foundational framework for Enterprise Sales & Marketing success @ the company.
JobScore is the best software platform to match people and jobs. I get to help recruiters, HR stakeholders, and business leaders get on the same page about hiring - accelerating and streamlining the process from end to end. Launched in 2003, JobScore has processed over 10MM applications, 60,000+ hires, and are used in over 150 countries, worldwide.
We help recruiters sleep better at night, and help professionals apply and get hired for roles posted by our clients. In pursuit of that mission, I'm laser-focused marketing and selling our platform to make sure that JobScore gets in front of the right people at the right time, both directly and through our extensive network of industry partners and allies.
I worked as Action Verb's first VP Marketing/marketing full-time hire. Action Verb is a Holacracy company that makes an FTP offering called BrickFTP. I defined and executed a holistic growth strategy, and helped pivot to Enterprise.
In my role with Toptal, as the fourth sales/marketing focused direct hire, I helped startups, SMBs, and Enterprise clients alike build out high quality development and design projects with a disruptive outsourcing/matching model.
Highlights:
- Individually contributed >$16MM in revenue across segments.
- Designed and executed internal growth, marketing, and process improvement projects.
- Opened up partnerships with referral partners and clients alike.
- Participated in mentorship and guidance of peers and colleagues.
- Contributed content (copy, structure, imagery) to various marketing efforts.
- Successfully analyzed areas for cross-company improvement, and presented to a C-level audience.
As VP of Marketing & Communications for Correlata, I worked with the office of the CMO to manage special initiatives in growth and development, helped Correlata build their brand and excel as a team of industry experts, as well as chart out the US market for expansion.
I was personally responsible for a comprehensive rebrand renaming (formerly named iTAnalyzer), and helped the company win industry awards related to technology innovation and marketing.
Combining previous experience with SMB and channel partners to drive larger partnerships, I provide business development and strategy support to the HP Consumer Exchange, including efforts with Small Business Direct, the HP Direct Reseller Program, HP Academy, and others.
Between creating collateral to promote these programs, developing cloudhosted resources for employees and partners, and improving processes as much as 400% per quarter, I do whatever it takes to grow the business for HP Consumer Exchange.
Above all, the org goal is develop and grow Hewlett-Packard's commitment to respond to the consumerization of IT.—-
Consulted and sold to SMB-sector clients, & performed frequent fraud prevention audits, mitigating loss and increasing revenue capture accordingly. Participated in multiple community events as a brand ambassador for HP, building the company's book of business via face-to-face interactions, as well as convention participation (COMDEX, etc).
Education
Rigorous certification course as part of the SAPM / Stanford Exec Education system.
Certifications
As a trained and certified QSE for Zendesk, I can help evaluate Zendesk's suite of services for your organization, and spot potential fits, across CRM, service desk, platform/API, & Conversations (Sunshine),
A new operating system for work, Holacracy is a management technique + set of skills, tools, and procedures that ensure holistic democracy within organizations of any size - famously used at Zappo's, and many others.
As a certified Practitioner, I can lead/run Holacracy meetings, and get the ball rolling to implement Holacracy within organizations.
I trained directly under the founder of Holacracy, in an INTENSIVE (no, really) one week course/workshop in San Francisco, CA. It broke my brain. But like, in a good way, y'know?
The preeminent SMM software provider's main certification of expertise!
Certified as a channel partner and skilled solutions expert from the Hootsuite range of products and services!
See details in my Education section!
Awards
Projects
Robert and I worked with several other colleagues to totally revolutionize things at Upstack from top to bottom, resulting in a 10Xing of revenue and client satisfaction across all stages of the customer journey.
Defined and executed a scholarship to promote women joining the STEM field in order to promote diversity and build on social good.
I led design partnership with acclaimed menswear designer Michael Bastian, as well as supply chain innovation and delivery for Hewlett Packard, to deliver the HP x MB Chronowing - HP's first true smartwatch, and the first true fashion forward smartwatch. It rocked.
Writing
The term “personal branding” is most likely to elicit a collective grown from even the most savvy of marketers and leaders at this point. It’s like flossing: we all know we should be doing it, and many of us do, but it’s not exactly something we get excited about.
It doesn’t have to be that way, though.
In this article, I've outlined three specific tactics and tools to supercharge your online presence and monetize expertise in 2023
Doing Remote the Right Way: How Top Engineering Leaders Find and Hire the Best Remote Talent
Features
A very odd little article wherein I was profiled for living in downtown Boise as a young professional. :S
Speaking
A talk in re ATS usage and candidate auto-scoring to "gamify" recruiting, while adding layers of transparency & equality, in tandem!